Mobile Property Websites
The most innovative aspects of this system is the introduction of a microsite, a website specifically designed for mobile phones. The site would be automatically updated in correlation to the main website so that new properties are displayed and can be viewed on the move by potential customers. In addition, ‘For Sale’ signs would include a designated shortcode that would enable customers to text a keyword and receive information directly to their mobile phone handset. An ideal keyword would be HOME or PROPERTY, and by texting this to the shortcode, a passing potential customer could view pictures of the interior before they even contact you or get home. A ‘more information’ facility would enable them to ask for additional larger pictures and details to be sent to their email, or even request a callback.
For example, the customer would text the word HOME to 80806; they would then receive a thank you message and a mobile web link that would immediately connect them to your mobile site. What would be displayed would be pictures of the interior with very basic information on the property such as the number of rooms and price. The customer could also access the main site content to view other nearby properties in the area.
- What information can be captured?
The mobile site will be able to capture the following data:
- Total number of people that requested information.
- Tracked results from each publication/advert/campaign.
- Page links that were accessed and when.
- How many customers referred the mobile link to other mobile users.
- Customer contact information including:
- Name
- Address
- Contact number(s)
- Email address
A complete solution to all your advertising needs, the use of an integrated campaign provides a web and mobile presence, whilst continually attracting new customers and sales leads in innovative ways. It can begin to replace expensive traditional forms of advertising, such as Newspaper ads and postal mail-outs, and become an easy to manage solution for the modern age, giving you a measurable means of advertising and an edge on your competitors.